Home/For professionals
Kampanjradar · for professionals
Private leasing — independent
Campaign prices joined to registrations
We collect the manufacturers’ centrally advertised private-leasing campaigns in Sweden and join them to Swedish registration data. You compare brands on the same fields — monthly rate, mileage, term, upfront payment — without leafing through PDFs.
The free version shows monthly summaries. The subscription is the workspace: weekly updates, model history and registrations in one view.
Personal subscription with no lock-in, or a team plan with API · priced on request
- Competitor campaign-price tracking
- Price history per model
- Registrations against the campaign window
- The same contract fields for every brand
/ What you get
Not another dashboard. A case file for decisions that actually get forwarded.
01 · Overview
Central campaigns, comparable side by side
We collect the OEMs' advertised private-leasing campaigns weekly. Same fields, same definitions, same currency. No wrestling with PDFs and footnotes.
02 · Verification
Registration data joined to the campaign window
For every model you see how registrations move during and after the campaign — not just that the price went down. The difference between "sounds good" and "works".
03 · Decision
Trends and breaks in the series, not just today’s level
Save models in a basket, follow historic price moves and spot when a campaign is unusual. The substrate for a fast, defensible decision.
/ For people working with
- Pricing
- Incentive planning
- Marketing & analytics
- Competitive intel
- Business development
/ How it works
Three steps from data to decision.
- 01
We collect
OEM central campaigns, every week. Normalised fields: monthly rate, annual mileage, term, optional first payment.
- 02
We join
Per-model registration data is joined to the campaign window. You see whether the price moved the market — not just that the price moved.
- 03
You decide
Filter by powertrain, segment, brand. Build a basket, follow it over time. Make the call — with the table in hand.
/ Caveats
The registration stats don't tell us exactly which trim was sold — campaign prices match on model name. If you're hunting the absolute best price on a specific configuration, dealer listings are a good complement. We present prices without the optional first payment whenever possible.
/ In the app
What the workspace looks like
Three views from the subscription: where competitors are moving prices, how registrations follow the campaign window, and the full private-leasing table. The screenshots are snapshots — the figures in the app move as new data comes in. The app itself is in English.
01 · Marketing lead
app.kampanjradar.se/news
Which models moved the most
The News page shows the cheapest configuration per model, this month against last, and how sales are developing by segment. Use it to see where competitors cut or raise prices before you set your own campaign price.
Figures in the image
- Polestar Polestar 4 BEV: 10 823 → 6 995 kr (−35,4 %)
- Mazda CX-80 PHEV: 7 227 → 9 253 kr (+28,0 %)
- Mazda CX-60 PHEV: 6 271 → 8 289 kr (+32,2 %)
- Hyundai TUCSON PHEV: 4 495 → 3 895 kr (−13,3 %)
- Renault RENAULT 4 BEV: 3 390 → 3 890 kr (+14,7 %)
- Renault SCENIC BEV: 4 690 → 4 991 kr (+6,4 %)
- Citroën C5 AIRCROSS and C4 rows as shown
- SUV mid-size: +28 offers, −5,7 % median price move
- SUV large: +5 offers, +28,0 % median price move
- B-segment / Supermini: −1 offer, −0,1 % median price move
02 · Pricing manager
app.kampanjradar.se/performance
Price and registrations, model by model
The Performance view plots the registration-weighted closing price against private-leasing registrations, month by month. Here: Audi over a rolling twelve months, with drill-downs for the A3, A5 and Q3 — the same kind of series as the public EX30 case study, available for every model in the app.
Figures in the image
- X-axis: Sep ’25 through Aug ’26
- Left axis: PL registrations, scale 0–400
- Right axis: registration-weighted avg closing PL price, scale ~5 000–7 500 kr
- Brand-level month-on-month price-delta labels (e.g. Apr ’26 +949, May ’26 −1 003)
- Per-model drill-down: top 12 by registrations; visible panels A3, A5, Q3
- A5 annotated drop around −950; Q3 annotated drop around −2 300
03 · Analyst
app.kampanjradar.se/market
The full private-leasing table
Market Data lists unique offers and prices for the current month, with the average campaign price and the closing price against registrations. It is the workspace for comparing terms across brands — not just the cheapest entry price.
Figures in the image
- Average campaign price 5 510 SEK (640 offers)
- Average closing price Aug 2026 4 262 SEK (2 928 PL regs / 92 models)
- Dacia SANDERO essential ICE 1 990 kr, 36 mån, 10 000 km
- Dacia SANDERO Stepway extreme 2 190 kr
- Peugeot 2008 STYLE PureTech Manuell 2 499 kr
- Fiat 600 HYBRID 1.2 MHEV 110 HK AUTOMAT 2 595 kr
- Hyundai i20 1.0 T-GDi MT Essential MY27 2 595 kr / 15 000 km
- Hyundai i20 1.0 T-GDi MT Essential 2 595 kr / 10 000 km
- Citroën C4 PLUS HEV 2 599 kr
More views behind the login (in Swedish) — including the product catalogue with list prices.
/ Plans
Personal subscription, no lock-in.
Personal
Kampanjradar
For anyone who sets prices, tracks competitors’ campaigns or needs a comparable baseline.
Priced on request
Billed monthly. Cancel any time.
- Central campaigns every week, major brands covered
- Registrations tied to the campaign window
- Filters for powertrain, segment, brand, model
- Your own model basket with history
- Top lists and charts that work in meetings and reports
The walkthrough takes 15 minutes, no strings attached.
B2B / Team
Multiple users + API
For teams that want onboarding, invoicing, a single contact — and a read-only API that wires the market data into your own dashboards, pricing models or automated reports.
- Multiple seats and roles
- Team onboarding
- Invoice billing
- Read-only API access (JSON, key-based auth)
- Custom exports and dashboard views
- Dedicated point of contact
We usually reply within one business day.
Getting started
Pricing depends on the setup — how many people will use it, which brands and views you need, and whether API access is included.
- 01
Book a walkthrough
15 minutes going through the app with the brands and models you follow.
- 02
Get a quote
Within one business day, tailored to the number of users and what should be included.
- 03
Get going
Access opens the same day the quote is accepted.
Before you decide
-
01 Who is this page for?
Anyone who sets prices, tracks competitors’ campaigns or needs a comparable baseline — importers, manufacturers, dealer groups, leasing brokers and agencies. The free version is for browsing advertised prices; the subscription is the workspace.
-
02 What is behind the login?
The subscription gives you weekly campaign prices, history per model, registrations tied to the campaign window, a product catalogue with list prices and the analysis views shown on this page. The free version shows monthly summaries and a selection of analyses; the app is the workspace.
-
03 How often is the data updated?
Campaign prices are collected every week. Registration data is updated monthly as new figures are published. The screenshots here are snapshots — the figures in the app move as new data comes in.
-
04 What does it cost?
Pricing depends on the setup: how many people will use it, which brands and views you need, and whether API access is included. The personal subscription has no lock-in; team plans, invoicing and API access are quoted separately. Book a walkthrough or request a quote and we usually reply within one business day.
-
05 What is not included?
Coverage is the Swedish passenger-car market we actually collect — not a promise of complete coverage. The app is in English, and so are walkthroughs; most public pages are in Swedish.
Open evidence
- Monthly market report (in Swedish)Observed campaigns and private-leasing registrations→
- Private leasing (in Swedish)The free monthly measurement, same fields for every brand→
- Case study: Volvo EX30 (in Swedish)What campaign price data can show — and what it cannot→
- Partner APIStatus and documentation for the read-only API→